Is there are future for these e-purses? Hhmmmm. The Starbucks that we go to from our office takes credit and debit cards and you don’t get your coffee any quicker by not having to tap in a PIN. I assume that within a year or two the POS at our Starbucks will go contactless, so surely one might imagine that once contactless bank products are in the marketplace then customers will use those and will stop partitioning their cash between multiple pre-paid cards that don’t work across multiple retailers. And yet, as I am well aware, the customers “jam jarring” money across multiple pre-paid accounts seems to be a real phenomenon. The article about Starbucks goes on to quote a customer:
“It’s a lot easier to use the card when you don’t have cash and you feel like an idiot putting $2 on your credit card,” Erik Carels, 34, said one recent morning after using his Starbucks card in Seattle.
I certainly don’t feel like an idiot: I’d buy a pack of gum on my credit card if it was convenient. If I have to take it out of my wallet, put it in a slot and punch in a PIN then, sometimes, I can’t be bothered. But if all I have to do is wave my arm over the POS (because my contactless bank card is in a cuff pocket in my shirt) then I’ll do it.
My opinions are my own (I think) and are presented solely in my capacity as an interested member of the general public. [posted with ecto]